I doubled my income in 90 days - without working more.
Land High-Paying Clients Without Feeling Salesy
Struggling with unpredictable sales, awkward pitches, and leads ghosting you? I help entrepreneurs and small business owners build a repeatable sales system that attracts premium clients, closes more deals, and scales without stress.





Why Your Sales Are Stuck
You’re great at what you do. Your product or service delivers real value. But when it comes to sales… something isn’t clicking.
From Struggling to Closing Deals with Confidence
Hey, I’m David Williams, a sales coach who helps entrepreneurs and small business owners close more deals - without awkward pitches or guesswork.
A few years ago, I was sitting in front of my laptop, staring at an empty calendar. No sales calls. No leads. Just the sinking feeling that my business was stuck.
"No sales calls. No leads. Just the sinking feeling that my business was stuck."
I had a great service. I knew I could help people. But every time I got on a call, I either:
Undercharged out of fear of losing the deal.
Got ghosted after a “great conversation.”
Felt like I was convincing people instead of leading them to a decision.
I told myself, “I’m just not a natural salesperson.” Sound familiar?
But then, something clicked. Sales isn’t about being “good at talking.” It’s about having a system that works. A system that removes guesswork and makes selling feel easy.
I spent years testing, failing, and refining my approach. I studied what actually works in sales - not theories, but real-world strategies used by top businesses.
"Sales isn’t about being “good at talking.” It’s about having a system that works."
A Proven Sales System That Works
You don’t need to be a “natural” salesperson. You don’t need aggressive tactics. And you definitely don’t need to guess your way through every sales call.
What you need is a repeatable, proven system - one that takes the stress out of selling, turns hesitant leads into confident buyers, and allows you to scale without constantly chasing clients.
Here’s What My Sales Framework Helps You Achieve:
98%
of my clients say they feel more confident and in control after implementing the framework.
3x
Clients see a 3x increase in monthly revenue within 6 months.
+60%
Clients report a 40-60% increase in close rates within the first 90 days.
85%
of my clients successfully raise their rates by 30-100% without losing sales.
How It Works
No fluff. No guesswork. Just a step-by-step process designed to help you sell with confidence, charge what you're worth, and land premium clients—without feeling pushy.
The Strategy Call
We start with a free strategy call to understand your business, sales challenges, and goals. If it’s a good fit, we map out a plan to transform your sales approach.
Identify what’s holding you back from closing more deals
Pinpoint the gaps in your sales process (so you stop losing clients)
Get a clear roadmap for attracting high-value clients
2.
The Sales Transformation
This is where we build your bulletproof sales process, customized to your strengths and business model.
Learn exactly what to say on sales calls (so clients sell themselves)
Master pricing & positioning so you can charge more—without resistance
Develop a lead system that attracts premium clients (so you’re not chasing low-budget buyers)
Confident Closures & Scalable Growth
With your new strategy in place, you’ll start closing more deals—consistently. No more second-guessing. No more pricing anxiety. Just predictable, stress-free sales.
Confidently handle objections without feeling pushy
Turn hesitant leads into paying clients—without begging or discounting
Scale your business with a reliable sales system that brings in revenue month after month
Why People Trust Me
I wasn’t always great at sales. In fact, I struggled - just like you might be right now. But after years of trial and error, I cracked the code on what actually works to close deals consistently, without feeling pushy or relying on luck.
Now, I’ve helped dozens of entrepreneurs and business owners transform their sales process and scale their revenue - without needing to become “natural salespeople.”
Here’s Why People Trust Me to Fix Their Sales:
10+ Years in the Trenches
I’ve worked with startups, solo entrepreneurs, and growing businesses to fine-tune their sales approach.
Over $10M in Sales Generated
My system isn’t theory—it’s been tested and proven across multiple industries.
I’ve Been in Your Shoes
I know what it’s like to struggle with sales. That’s why my system is built for people who aren’t “salesy” but need results.
Clients See Fast Results
Many of my clients double their close rates in just weeks by making small but powerful tweaks.
Sales Without the Sleaze
No outdated tactics, no high-pressure nonsense—just a clear, repeatable process that works.
Success Stories
Powerful Testimonials from Real Clients
What You Get
This isn’t just another coaching program—it’s a step-by-step system designed to help you consistently close high-value deals without feeling pushy or salesy.
1-1 Coaching
Duration
4 weeks
This option is ideal for those seeking highly tailored guidance, with weekly one-on-one calls for personalized feedback and strategy development.
3500$
BEST
VALUE
Group Coaching
Duration
4 weeks
Perfect for those who value peer learning, this includes weekly group calls with community support and feedback from both the coach and peers.
950$
This program isn’t for everyone. It’s designed for driven professionals who are ready to take control of their sales process and consistently close high-value clients.
This is for you if…
You’re great at what you do but struggle to communicate your value and close deals.
You want a structured, repeatable sales process that removes guesswork.
You’re ready to increase your close rates without feeling pushy or desperate.
You’re tired of inconsistent revenue and want a system that brings predictable income.
You’re willing to take action, get feedback, and implement proven strategies.
You know that improving your sales skills is the fastest way to grow your business.
This is NOT for you if…
People who are unwilling to improve their sales skills or believe they don’t need help.
Those looking for a quick fix without putting in the effort to implement proven strategies.
Business owners who are content with inconsistent revenue and unpredictable income.
Anyone who resists feedback and isn’t open to refining their communication and sales approach.
People who dislike structured, repeatable processes and prefer to rely on guesswork.
Those who aren’t serious about growing their business and closing more deals effectively.
Common Mistakes & Why Most People Fail
Most people who struggle with sales don’t have a talent problem—they have a process problem. Here’s where most go wrong (and how we fix it):
They Follow Up Endlessly Without Closing the Deal
Chasing unqualified leads and sending follow-up emails for weeks is exhausting and inefficient.
I show you how to qualify prospects upfront and close deals faster - without endless follow-ups.
They Rely on Hope Instead of a System
Most entrepreneurs wing it on sales calls, hoping for the best. This leads to inconsistent results, uncertainty, and missed opportunities.
We fix this by giving you a proven, repeatable framework that works on any sales call—so you always know what to say and do next.
They Struggle With Price Objections
If prospects constantly push back on price, it’s not because your offer is too expensive—it’s because they don’t see the value.
We help you position your offer so clients see the ROI before you even mention the price.
They Talk Too Much Instead of Asking the Right Questions
Many people try to “sell” by listing features or benefits, overwhelming prospects. This makes clients hesitant rather than eager to buy.
I teach you how to ask the right questions so prospects convince themselves they need your offer.
They Lack Confidence and Lose Control of the Call
When sales feel awkward or forced, prospects pick up on that and hesitate to commit.
I help you master a natural, high-converting approach so you always lead the conversation with confidence.
Take Control of Your Sales - Start Closing More Deals Today
You can keep struggling with inconsistent sales, price objections, and unpredictable revenue… or you can master a proven system that brings predictable, high-value clients.